Broadcasters target viewers on the go amid stalling ad sales.
YouTube Meets Boob Tube as Europe’s Networks Chase the Young
EghtesadOnline: Since its founding in 1983, French pay-TV provider Canal Plus Group has become one of Europe’s top backers of films and television series, co-producing blockbusters such as Bridget Jones’s Diary and hourlong shows like The Young Pope. Lately, Canal Plus has started emphasizing an entirely new format: serialized comedies and dramas delivered in 5- to 10-minute segments.
|
Publish Date: 18/February/2017 | 04:51